Visual Identity

Brand Photography 101

In a visually-driven world, brand photography is a powerful tool that goes beyond aesthetics. It is a key element in conveying the essence, values, and personality of your brand. How to choose brand images? Whether you're a seasoned business owner or just getting your feet wet, you must know the basics of

Brand Photography 1012024-05-23T15:00:06-05:00

How to write great Instagram captions

Instagram captions are an important aspect of your social media strategy. No cap...tions Instagram is one of the most popular social media platforms, with over 1 billion active users. This is a great place for creatives and businesses to display their innovation, products, and services. Yet, many businesses often ignore the post

How to write great Instagram captions2024-03-22T16:02:45-05:00

What’s a brand guide and why is it important?

Your brand guide communicates your company's design standards to your whole group. Therefore, having brand guidelines to reference will make designers, writers, and website developers lives much easier because it provides a solid framework to use as a starting point for their work. What is a brand guide? A brand guide,

What’s a brand guide and why is it important?2023-08-02T13:32:47-05:00

Top 10 ways to build brand awareness

Brand awareness is an important aspect of any successful marketing strategy. It helps businesses to establish their presence in the market and build recognition among their target audience. What is brand awareness? Brand Awareness is the extent to which consumers are familiar with the distinctive qualities or image of a particular

Top 10 ways to build brand awareness2023-04-06T17:19:44-05:00

Top 4 Social Media Branding Tips

With many more tools available that empower small business owners to create their own content, it's important to recognize that social media branding must be paired with a sound strategy to thrive.  What is social media branding? Social media branding is the process of using social platforms to engage with an audience

Top 4 Social Media Branding Tips2023-04-14T11:02:02-05:00

How much does video cost?

Welp, that depends on many factors. What type of video are you creating? How long will it be? How large of a crew will it require? What equipment is needed? What locations will be used? Do you need to hire talent? Do you need graphic animation? How much time is required to edit

How much does video cost?2023-09-08T17:35:56-05:00

Visual Identity

Contrary to popular belief, branding involves more than just the logo design. There are many aspects of creating a brand identity. Arguably, the most important aspect is visual identity. The visual identity of a brand includes the logo and so much more.

Visual Identity2020-01-29T13:49:19-06:00
Go to Top