What is SEO? SEO stands for “search engine optimization.” It involves increasing the quality and quantity of your website traffic. This increase in website traffic that SEO produces creates exposure for your brand through non-paid or "organic" search engine results. The most important thing to know about SEO is it's really about
This is a koala…
View this post on Instagram Define and transform your brand with #vervestudio A post shared by Verve Studio (@vervestudiocr) on Jan 20, 2020 at 9:49am PST
These are narwhals…
This is a snail…
Last year’s post about Visual Identity explained that branding involves more than just the logo design. This has prompted discussion about logo design itself. What is logo design? What isn’t logo design? Why does a business need a brand and not just a logo?
Contrary to popular belief, branding involves more than just the logo design. There are many aspects of creating a brand identity. Arguably, the most important aspect is visual identity. The visual identity of a brand includes the logo and so much more.
Over the last decade, marketing has shifted from selling products to inspiring customers to be your best sales people. Many small businesses are still adapting to this change and what initiated that change: The internet.
Autumn is the season of transition and symbolic for a time of self reflection. As the final leaves fall to the ground and winter turns, our activity also transforms to dormancy. This is a great time for introversion and contemplation in preparation for the renewal that Spring brings.
Design inspiration can come from anything: a song, a picture, a vision, a smell, a touch, or a sentiment. When deliberately seeking inspiration for an active project, I often do not find it right away.