When starting a website, shared hosting is often the cheapest and most economical option out there. It's a great choice for website owners with a small budget, or those just getting started online. While the small investment and lack of maintenance requirements make shared hosting an intriguing option, it's important to be aware
Unlocking your creativity requires practice and patience which means that anyone can be creative. Don't believe the myth that creative people are born that way so that means I can't be. Those deemed naturally creative may have some genetic and experiential advantages but all of us are innately creative. As we grow
Welp, that depends on many factors. What type of video are you creating? How long will it be? How large of a crew will it require? What equipment is needed? What locations will be used? Do you need to hire talent? Do you need graphic animation? How much time is required to edit
Imagine walking into a marketing meeting, and someone drops the term "CTR" (Click-Through Rate) like it's no big deal. If you're in the know, you'll nod like a pro and toss out your thoughts. If not, you'll sit there feeling about as useful as a screen door on a submarine. When you're working
Vanity metrics make you look good to others but don't help you understand how your business is performing online in order to inform future strategies. Let's use the man pictured above taking a selfie as an example...Handsome, right? Let's imagine he is a personal trainer trying to grow his business. He took
SEO, or "search engine optimization," involves increasing the quality and quantity of your website traffic. This increase in website traffic that SEO produces creates exposure for your brand through non-paid or "organic" search engine results. SEO is about understanding what your customers are searching for online. Businesses need to know their customers' questions,
It will be 10 years this New Year since I started S2P Studio and so much growth has happened in that time. I have evolved and changed as a person and have also grown and learned so much working in the marketing industry, that I felt it was necessary to refresh and properly demonstrate
Last year’s post about Visual Identity explained that branding involves more than just the logo design. Although it’s just part of the bigger picture, much care should be given to creating the visual symbol for your business.
Over the last decade, marketing has shifted from selling products to inspiring customers to be your best sales people with storytelling. Many small businesses are still adapting to this change and what initiated that change: The internet.
We use cookies and other tracking doodads to make your browsing experience as sweet as a freshly baked batch. By hanging out on our website, you're giving us the nod to keep using these tasty techy treats. That, my friend, is the way the cookie crumbles. But, if you're cool with it, kick back, relax, and enjoy your time here. Sound good?
Privacy Policy
